:root{--tiza:#f5f4f2;--niebla:#e3e1de;--piedra:#a8a4a0;--grafito:#5b5754;--carbon:#211f20;--ciruela-suave:#eee3e6;--ciruela:#7a3445;--ciruela-profunda:#4a1e2a;--azul:#2d5bcf;--azul-profundo:#1d3c8c;--blanco:#fff;--display:"Inter Tight", "Helvetica Neue", Arial, sans-serif;--sans:"DM Sans", "Helvetica Neue", Arial, sans-serif}*{box-sizing:border-box}html{scroll-behavior:smooth}body{background:var(--tiza);color:var(--carbon);font-family:var(--sans);-webkit-font-smoothing:antialiased;margin:0;font-size:16px;line-height:26px}a{color:var(--azul)}a:hover{color:var(--azul-profundo)}h1,h2,h3,p{margin:0}img{max-width:100%;display:block}.wrap{max-width:1200px;margin:0 auto;padding:0 32px}.section{padding:112px 0}.band-niebla{background:var(--niebla)}.band-ciruela{background:var(--ciruela-suave)}.stack{flex-direction:column;gap:16px;display:flex}.intro{max-width:720px}.row{flex-wrap:wrap;gap:24px;display:flex}.row>*{flex:280px;min-width:0}.logo{font-family:var(--display);letter-spacing:-.05em;color:var(--carbon);font-weight:800;text-decoration:none}.eyebrow{color:var(--ciruela);font-weight:500}.h1{font-family:var(--display);letter-spacing:-.035em;font-size:64px;font-weight:800;line-height:64px}.h2{font-family:var(--display);letter-spacing:-.03em;font-size:44px;font-weight:800;line-height:48px}.h3{font-family:var(--display);font-size:22px;font-weight:700;line-height:28px}.muted{color:var(--grafito)}.lead{font-size:19px;line-height:30px}.accent{color:var(--ciruela)}.btn{background:var(--azul);color:var(--blanco);border-radius:8px;padding:14px 26px;font-size:17px;font-weight:500;line-height:24px;text-decoration:none;transition:background .15s;display:inline-block}.btn:hover{background:var(--azul-profundo);color:var(--blanco)}.btn-ghost{color:var(--azul);border:2px solid var(--azul);border-radius:8px;padding:12px 24px;font-size:17px;font-weight:500;line-height:24px;text-decoration:none;display:inline-block}.btn-ghost:hover{border-color:var(--azul-profundo);color:var(--azul-profundo)}.ctas{flex-wrap:wrap;align-items:center;gap:12px 16px;display:flex}.header{flex-wrap:wrap;justify-content:space-between;align-items:center;gap:16px 32px;padding-top:24px;padding-bottom:24px;display:flex}.nav{flex-wrap:wrap;align-items:center;gap:8px 28px;font-size:15px;display:flex}.nav a:not(.btn){color:var(--carbon);text-decoration:none}.nav a:not(.btn):hover{color:var(--ciruela)}.hero{flex-wrap:wrap;align-items:center;gap:56px;padding:56px 0 96px;display:flex}.hero>div{flex:440px;min-width:0}.hero-visual{justify-content:center;align-items:center;min-height:480px;display:flex;position:relative}.hero-circle{background:var(--ciruela);border-radius:9999px;width:440px;max-width:100%;height:440px;position:absolute;top:20px;right:0}.chat{background:var(--blanco);border:1px solid var(--niebla);border-radius:16px;flex-direction:column;gap:12px;width:360px;max-width:100%;padding:20px;font-size:14px;line-height:20px;display:flex;position:relative}.chat-head{border-bottom:1px solid var(--niebla);justify-content:space-between;padding-bottom:8px;display:flex}.msg-in{background:var(--niebla);border-radius:12px 12px 12px 4px;align-self:flex-start;max-width:85%;padding:10px 14px}.msg-out{background:var(--ciruela-suave);border-radius:12px 12px 4px;align-self:flex-end;max-width:85%;padding:10px 14px}.msg-time{text-align:right;color:var(--grafito);padding-top:4px;font-size:12px;display:block}.chat-ok{background:var(--tiza);border-radius:9999px;align-items:center;gap:10px;padding:10px 16px;font-weight:500;display:flex}.card{background:var(--tiza);border-radius:16px;flex-direction:column;gap:12px;padding:32px;display:flex}.step-num{font-family:var(--display);letter-spacing:-.04em;color:var(--ciruela);font-size:56px;font-weight:800;line-height:56px}.cifra{font-family:var(--display);letter-spacing:-.04em;color:var(--ciruela);font-size:72px;font-weight:800;line-height:72px}.cifra-box{border-top:2px solid var(--ciruela);flex-direction:column;gap:8px;padding-top:24px;display:flex}.split{flex-wrap:wrap;align-items:flex-start;gap:48px;display:flex}.split>*{flex:420px;min-width:0}.caso{background:var(--tiza);border-radius:16px;flex-direction:column;gap:12px;padding:28px;display:flex}.pill{background:var(--ciruela-suave);color:var(--ciruela);border-radius:9999px;align-self:flex-start;padding:4px 12px;font-size:14px;font-weight:500;line-height:20px}.carrusel{scroll-snap-type:x mandatory;gap:16px;padding-bottom:8px;display:flex;overflow-x:auto}.carrusel img{object-fit:cover;scroll-snap-align:start;border-radius:16px;flex:0 0 220px;width:220px;height:275px}.persona{flex-wrap:wrap;align-items:flex-start;gap:24px;display:flex}.persona>.stack{flex:240px;min-width:0}.foto{object-fit:cover;border-radius:9999px;flex-shrink:0;width:140px;height:140px}.foto-espacio{background:var(--tiza);border:2px dashed var(--piedra);color:var(--grafito);justify-content:center;align-items:center;font-size:14px;display:flex}.faq details{border-top:1px solid var(--piedra);padding:20px 0}.faq details:last-child{border-bottom:1px solid var(--piedra)}.faq summary{cursor:pointer;font-family:var(--display);justify-content:space-between;gap:16px;font-size:20px;font-weight:700;line-height:26px;list-style:none;display:flex}.faq summary::-webkit-details-marker{display:none}.faq summary:after{content:"+";color:var(--ciruela);font-size:26px}.faq details[open] summary:after{content:"–"}.faq details p{max-width:760px;padding-top:12px}.cierre{background:var(--ciruela-profunda);color:var(--tiza)}.cierre .h2{color:var(--tiza);font-size:52px;line-height:56px}.cierre .lead{color:var(--ciruela-suave)}.cierre .btn-ghost{color:var(--tiza);border-color:var(--tiza)}.cierre .btn-ghost:hover{color:var(--blanco);border-color:var(--blanco)}.footer{flex-wrap:wrap;justify-content:space-between;align-items:flex-end;gap:24px;padding-top:48px;padding-bottom:48px;font-size:14px;line-height:20px;display:flex}.recorrido{grid-template-columns:1fr 56px 1fr 56px 1fr;align-items:stretch;margin:0;padding:0;list-style:none;display:grid}.paso{background:var(--tiza);border-radius:16px;flex-direction:column;gap:12px;min-width:0;padding:32px;display:flex}.paso-hora{font-variant-numeric:tabular-nums;color:var(--ciruela);background:var(--ciruela-suave);border-radius:9999px;align-self:flex-start;padding:4px 12px;font-size:14px;font-weight:500;line-height:20px}.paso-ciruela{background:var(--ciruela);color:var(--tiza);transform:translateY(-16px)}.paso-ciruela .paso-hora{background:var(--ciruela-profunda);color:var(--tiza)}.paso-ciruela p:last-child{color:var(--ciruela-suave)}.flecha{color:var(--ciruela);justify-content:center;align-items:center;display:flex}.flecha svg{width:40px;height:20px}.opcion{letter-spacing:.04em;text-transform:uppercase;color:var(--azul-profundo);background:#e1e8f8;border-radius:9999px;align-self:flex-start;padding:4px 12px;font-size:13px;font-weight:500;line-height:18px}.recorrido-a{background:var(--tiza);border-radius:16px;grid-template-columns:minmax(0,1fr) minmax(0,1.1fr);align-items:center;gap:56px;padding:48px;display:grid}.embudo{flex-direction:column;gap:14px;display:flex}.embudo-fila{grid-template-columns:150px 1fr;align-items:center;gap:16px;display:grid}.embudo-fila span{text-align:right;color:var(--grafito);order:-1;font-size:14px;line-height:18px}.embudo-barra{background:var(--ciruela);border-radius:8px;justify-self:center;height:64px}.embudo-nota{color:var(--piedra);padding-left:166px;font-size:12px}.saltos{flex-direction:column;margin:0;padding:0;list-style:none;display:flex}.salto{border-top:1px solid var(--niebla);flex-direction:column;gap:8px;padding:24px 0;display:flex}.salto:first-child{border-top:none;padding-top:0}.salto:last-child{padding-bottom:0}.salto-destacado{background:var(--ciruela);color:var(--tiza);border-top:none;border-radius:12px;padding:24px}.salto-destacado+.salto{border-top:none}.salto-destacado p:last-child{color:var(--ciruela-suave)}.recorrido-b{flex-direction:column;max-width:760px;margin:0;padding:0;list-style:none;display:flex;position:relative}.recorrido-b:before{content:"";background:var(--ciruela);opacity:.35;width:2px;position:absolute;top:16px;bottom:16px;left:11px}.hito{grid-template-columns:24px 1fr;gap:28px;padding:16px 0;display:grid;position:relative}.hito-punto{background:var(--niebla);border:2px solid var(--ciruela);z-index:1;border-radius:9999px;width:24px;height:24px;margin-top:4px;position:relative}.hito-texto{flex-direction:column;gap:8px;display:flex}.hito-destacado .hito-punto{background:var(--ciruela)}.hito-destacado .hito-texto{background:var(--ciruela);color:var(--tiza);border-radius:16px;padding:24px 28px}.hito-destacado .hito-texto p:last-child{color:var(--ciruela-suave)}.mision{background:var(--ciruela-profunda);color:var(--tiza);border-radius:16px;flex-direction:column;gap:8px;padding:48px;display:flex}.mision-intro{color:var(--ciruela-suave);font-size:20px;line-height:30px}.mision-frase{font-family:var(--display);letter-spacing:-.035em;font-size:56px;font-weight:800;line-height:60px}.video{background:var(--carbon);border-radius:16px;width:100%;display:block}.video-horizontal{aspect-ratio:16/9;max-width:100%}.video-vertical{aspect-ratio:9/16;max-width:100%}.espacio{border:2px dashed var(--piedra);background:var(--niebla);color:var(--grafito);text-align:center;border-radius:16px;flex-direction:column;justify-content:center;align-items:center;gap:8px;padding:24px;font-size:14px;line-height:20px;display:flex}.espacio strong{color:var(--carbon);font-size:16px}.pieza-espacio{border:2px dashed var(--piedra);background:var(--niebla);height:275px;color:var(--grafito);border-radius:16px;flex:0 0 220px;justify-content:center;align-items:center;font-size:14px;display:flex}.prueba{grid-template-columns:minmax(240px,340px) 1fr;align-items:stretch;gap:32px;display:grid}.prueba-cifras{flex-direction:column;gap:16px;min-width:0;display:flex}.cifra-card{background:var(--ciruela-suave);border-radius:16px;flex-direction:column;flex:1;justify-content:center;gap:8px;padding:24px 28px;display:flex}.cifra-card .cifra{font-size:56px;line-height:56px}.cifra-card.es-ejemplo{opacity:.55;border:2px dashed var(--ciruela)}.barras{flex-direction:column;gap:8px;padding-top:8px;display:flex}.barra-fila{font-variant-numeric:tabular-nums;grid-template-columns:80px 1fr 32px;align-items:center;gap:12px;font-size:14px;line-height:20px;display:grid}.barra-fila span{color:var(--grafito)}.barra-pista{background:var(--tiza);border-radius:9999px;height:10px;overflow:hidden}.barra{border-radius:9999px;height:100%}.barra-antes{background:var(--piedra)}.barra-despues{background:var(--ciruela)}.footer-links{flex-wrap:wrap;gap:12px 28px;font-size:15px;display:flex}.footer-links a{color:var(--carbon);align-items:center;gap:8px;text-decoration:none;display:inline-flex}.footer-links a:hover{color:var(--ciruela)}@media (max-width:900px){.recorrido-a{grid-template-columns:1fr;gap:32px;padding:28px 20px}.embudo-fila{grid-template-columns:110px 1fr}.embudo-nota{padding-left:126px}.mision{padding:32px 24px}.mision-frase{font-size:40px;line-height:44px}.recorrido{grid-template-columns:1fr}.flecha{padding:8px 0}.flecha svg{transform:rotate(90deg)}.paso-ciruela{transform:none}.prueba{grid-template-columns:1fr}.prueba .video-vertical,.prueba .espacio.video-vertical{width:100%;max-width:320px;margin:0 auto}}@media (max-width:720px){.wrap{padding:0 16px}.section{padding:72px 0}.h1{font-size:42px;line-height:44px}.h2,.cierre .h2{font-size:32px;line-height:36px}.cifra{font-size:56px;line-height:56px}.hero{gap:40px;padding:24px 0 64px}.hero-visual{min-height:400px}.hero-circle{width:320px;height:320px;top:30px;right:auto}.nav a:not(.btn){display:none}}
